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April 2015

What's the value of an affiliate cookie in 2015? Our cross device tracking is throwing up some interesting new insights about longer term affiliate influence. Also we take a look at how Opportunity Marketplace is performing, recap on the team's first webinar as well as updating on our usual mobile and editorial insights.

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April 2016

We take a look at the reasons behind why an advertiser may decline transactions and pose the question ‘are you receiving honest rewards for honest sales’. In addition we have a roundup of the stats from the latest OPM study and our sector insights focus on the fashion sector.

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August 2015

This month: new versus existing customers driven by the affiliate channel and why advertisers need to consider their options carefully. Also some brand new business intelligence reports, a payment on assist case study plus our usual monthly updates.

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August 2016

This month we have a telecoms special – including a white paper from our Connect event as well as an interactive sector report. We also look at custom parameters and the benefits of these.

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December 2015

With the dust having settled on Black Friday, the numbers are crunched and our infographic is launched. We also take a look back on a busy year.

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February 2015

With the launch of assist payments and some other brand new innovations, we take a look at how Affiliate Window is looking to shape the industry in 2015. We'll also consider the current regulatory landscape in addition to our usual monthly round-ups and we welcome back our sector reports.

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February 2016

This month we consider why some affiliate networks and tracking companies are failing the very affiliates they claim are so important to them. We also take a look at some of the latest fashion trends from the US.

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January 2015

As we look back on the peak trading period of 2014, what lessons can Christmas teach us for future campaign planning? Also, Affiliate Window's major mobile milestone was reached on Boxing Day and we provide our usual monthly insights.

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January 2016

We start the new year with a new white paper which looks at the trends that will be shaping affiliate marketing in 2016. From better understanding the role of smartphones as in influencing device to how internationalisation will continue to gather pace. We also review the Christmas trading period.

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July 2015

We announce a new way of interacting with our data using our business intelligence tool, publish a whitepaper that assesses the value of voucher codes and launch a website for affiliates wanting to add a commercial disclaimer to their sites.

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July 2016

This month we take a look at regulations within the channel as well as the impact Brexit has had across the network. We also launch sector reports for SME advertisers and an in-depth sector report for travel.

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June 2015

Measuring value: the Performance Marketing Seminar reviewed, a new sector report plus our usual mobile and regulatory updates from the IAB.

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June 2016

We take a look at why paying 0% commission for existing customers is unfair. We also share our latest cross device insights and consider the impact of Brexit on data privacy.

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March 2015

Why Opportunity Marketplace signals a mentality shift in how advertisers can engage with affiliates, details of our first data webinar, UK cottage holidays come under the sector spotlight plus the usual monthly mobile and editorial round-ups.

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March 2016

This month we release a white paper to coincide with our Fashion Focus event. We have also revamped our sector reporting – launching our first ever interactive sector report. There is also an update on preparing for the General Data Protection Regulation with a handy 12 point guide.

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May 2015

The third Performance Marketing Study is published and another sector report: this month DIY and home improvement. Catch up on our monthly webinar on mobile marketing plus our usual round ups and latest from the Affiliate Marketing Council. Also a digest of events and brand new cross-device insights.

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May 2016

This month we take a look at the average payment metric and highlight the quickest paying advertisers across the network. We also have a case study from TOPSHOP and two new sector reports.

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November 2015

Having presented on ‘The Hidden Commission Killers’ at Performance Marketing Insights, we launch our shite paper on the subject. Black Friday insights are a key theme and we share our insights from the recent travel sector event – All Aboard.

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October 2015

We preview the topic we will be covering at Performance Marketing Insights – ‘The Hidden Commission Killers’. We also take a look at some initial findings from our cross device tracking as well as taking a look at the implications of ad blocking.

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October 2016

This month we launch our latest white paper looking back at how the industry has been shaped and what the future has in store for the affiliate channel. We also launch our latest sector report looking at the Electronics and Entertainment sector.

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AWIN Strategy Team
Monthly Strategy Newsletter